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Strategies for Successful Fitness Trainers

To be a success as a fitness trainer, there are some specific strategies that can help you. That’s especially true if you are not only a trainer but own the business. Here are the top five strategies most likely to make you successful, according to American Fitness Professionals and Associates: Recognize that fitness is an industry and a career. Set goals and work on them daily. Manage your time effectively. Prioritize education by putting it near the top of the list. Have a diet philosophy; fitness is about more than just exercise. These strategies essentially fall into three categories: goal setting, teaching/learning and business growth. Goal Setting If you want to take a journey, it’s a good idea to know where you’re going. To be a business success, you must first define what success means for you and then develop some specific strategies to achieve that success. You should also build in some measurable targets, so you know when you’ve arrived at the goal. Don’t forget to budget for these goals; there’s nothing worse than a missed opportunity because you didn’t have a financial reserve. Teaching/Learning To teach, you must first learn. That can mean anything from taking a class […] Read More

Setting Clients Up For Success in 2017

The new year is a busy season for fitness coaches and personal trainers as many people take the new year as an opportunity to renew their fitness commitments. With countless plans and fitness strategies out there, how do you maximize results for all your clients? We’re starting with the fitness fundamentals to improve your client’s potential. Educate Your Client. Education is one of the top reasons why many fitness plans fall short of maximizing client results. Take time in your consultation to educate your client on how these few things affect overall fitness: Food. Fitness begins in the kitchen. Remind your client that no matter how much activity they perform every day, it can all be negated with a poor diet. Exercise. It’s no secret that exercise must be a major component to every fitness plan. Even if your client simply wants to maintain weight, they should still get 30 minutes of physical activity five days per week. Sleep. Rest and recovery are important. Studies show that people make better fitness choices when they are well-rested. Hydration. Most people don’t drink enough water. Encourage your client to cut the soda and sugary beverages, and increase the water intake as this […] Read More

Fitness Trends of 2017

It’s just about time to welcome the new year and a rush of new people looking to reach fitness goals. As a personal trainer or fitness professional, it’s important to stay on top of fitness trends to find and connect with potential clients. Here are three ways to help grow your network and reach new clients. On-Demand Fitness We live in a world of on-demand everything, and fitness is no exception to the trend. With countless fitness DVDs and thousands of fitness videos available online, there is a collection of videos that can appeal to nearly everyone. How can I take advantage of this? If you can’t beat them, join them! There will always be people who want to come to the gym for personal training sessions with 1-on-1 support from a professional. However, the trend of on-demand fitness seems to continue to grow. Create a few of your own fitness videos with your methods that have proven to be successful. You can either sell these videos or post them for free on popular streaming sites and collect the revenue! Live Streaming Fitness Many people are opting out of classes at the gym and bringing the class to their living […] Read More

How to Build Success for Your Personal Training Business

Building a successful personal training business is no easy task. The health and fitness field is growing by leaps and bounds, with more and more people getting involved. This is great news, since we all want health and wellness for others, but it can make operating small businesses in the field a challenge. You are the expert, and your team of personal trainers are here to do great work for your clients and build a thriving business. If you are hitting a roadblock or are at the beginning stages of building your business, take a look at these suggestions to help bring you to the top: Become the ultimate source of knowledge for your clients. This may seem like a given, but we mean for you to dive even deeper. It’s really important for your clients to be able to come to you for confirmation or debunking of something they learned from another source. To be prepared, read popular publications in addition to professional journals. Keep up with all of the trends and fads and do your research on anything you don’t already know. When clients trust your expertise, they stick around and tell their friends. Engage your clients beyond […] Read More